Saturday, February 26, 2011

Announcement at Artfire About Google Algorithm Change

Hello, and Welcome to PassnItOn! Things are drying, and I have been checking them over before I picture, and post the next projects I have completed. I am having fun! Till then, this is something that came from the forums at Atfire that I wanted to share with everyone. All of us always watching announcements with Google, watching how we list, have the rules changed, how can I better rank and be seen, etc. Well, here is something that was posted today at Artfire for Google Algorithm Change:


It is rare that they announce these.  But this one affects a large portion of queries.  And it reinforces AGAIN how duplicate content will be further penalized and how your item pages need to have more content.


Google Announcement Here


Best Practices

1) Do not duplicate content across marketplaces - a site like Etsy has higher authority than most and can get away with more duplicate content ( other duplicate sites will be penalized)

2) Do not duplicate content on the marketplace - try to keep your items unique from one another.  This change is targeting content farms that run massive duplication of content to try to snag Google traffic.  If you use the "easy method" of copying listings you are behaving like a content farm in the eyes of Google, your listings may suffer.

As we have said in the past - easy for you is BAD for your business.  Difficult for you is probably better for your business.

3) Do not write short, low-value descriptions -Longer descriptions with more information, discussion of product, how the product is made, how it can be used, even testimonials will index better.

Why?  Because  Google says so in the announcement.

"At the same time, it will provide better rankings for high-quality sites—sites with original content and information such as research, in-depth reports, thoughtful analysis and so on."





Make sure to read the link that is towards to the top for Google Announcement too. Also, visit PasnItOn Artfire Shop, and see what is now there, and watch for what is coming. Thanks again for visiting everyone, and feel free to share or comment about anything too. Have a super weekend everyone!

No comments:

Post a Comment